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Strategy of Corporate Philanthropy and Cause-Related Marketing
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educational resource
posted on 2023-08-03, 10:53
authored by
Sommer Altland
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History
Publisher
American University (Washington, D.C.)
Language
English
Handle
http://hdl.handle.net/1961/4666
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Categories
Marketing
Strategy, management and organisational behaviour
Keywords
Corporate philanthropy
Marketing
Licence
CC BY-NC-ND 4.0
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